To transform Santa Claus into a global icon for climate action and sustainability. By shifting this foundational story for consumer culture, we speed the changeover into a sustainer society.
This initiative offers a new vision for our consumer-centric holiday celebrations, bringing sweeping change.
"Let’s come up with wondrous ways for happy, healthy holidays. Like, why cut down a Christmas tree? Come, gather friends and plant with me! These aren’t just for yuletide cheer, but for every day of the year."
Santa Soaked: A Story for All Ages is a rhyming, rhythmic, interfaith, inclusive twist to the turn in Santa's story for coming generations.
Whether alone or with its companion storytelling workshop, Santa Soaked is an invitation for a long-overdue talk between generations.
"Santa Soaked is a holiday gift to savor the whole year. It takes Dr. Seuss' The Lorax forward into our climate crisis era. It is sure to become the standard introduction for children to ecology, sustainability and climate."
- Steve Curwood, Executive Producer & Host, Living on Earth, Public Radio's Environmental News Magazine.
Carl Lindemann began his ministry at Phillips Exeter Academy and First Church, Salem, MA (Unitarian). Since, his work focuses on communication innovation. He serves on the advisory board of the Cape Town Interfaith Initiative, First Prize winner of the United Nation's World Interfaith Harmony Week award. He is an avid amateur astronomer, and practices Vipassana mediation.
Milandi Coetzer, is an all-around South African creative. Her roots are in Fine-arts, branching out into furniture and graphic design to illustration.